1.4 million inhabitants
Fisketorvet is located in the heart of Copenhagenʼs development area with a large, affluent, working population near the shopping centre. 1.04 million inhabitants within 30mins.
A strong catchment area
- 4,6% population growth rate
- A primary catchment area with high population (60% of total area)
- In the heart of a developing area, with 8,000 apartments are in development in the vicinity of Fisketorvet
- Large amount of commuters in the area
- 8 million visits per year
Customer profile:
All kinds of styles
- 8% between 16–19 years
- 33% between 20–34 years
- 33% between 35–49 years
- 19% between 50–64 years
- 7% over 65 years
Key indicators
- 64 average spending basket
- 61 min. average length of visit
- 43% men
- 57% women